Keyword Research Example: “calculator emi for home loan”

In this article, we’ll explore how the Keyword Ideas tool in IG-SVC can be used to find low-competition, medium-frequency keywords based on the phrase “calculator emi for home loan.”

Goal of the Research

Our objective is to identify medium-frequency keywords with Keyword Difficulty (KD%) below 50% and AdWords Competition under 50%. These keywords are ideal for creating SEO-optimized informational content that ranks well and attracts organic traffic.

Setting Up the Search

Open the Keyword Ideas section on IG-SVC. Set the location to India and the language to English. Enter the target phrase — “calculator emi for home loan” — and click Search.

Example: keyword research form

Filtering the Results

Once the results are generated, use filters to refine them according to your goals:

  • Keyword Difficulty: less than 50%
  • AdWords Competition: less than 50%
  • Intent: informational

These filters help isolate keywords that are both achievable and relevant for content creation — especially for blogs, tutorials, and SEO landing pages.

Analyzing and Refining Keywords

The filtered list contains over 80 keyword ideas with Keyword Difficulty below 50%. Each phrase represents a potential content topic that can bring steady organic traffic with minimal competition.

For deeper targeting, you can add negative keywords (terms you want to exclude) or specify required words that must appear in your results. This fine-tuning step helps build a more accurate and effective keyword strategy.

Conclusion

By combining Keyword Difficulty, AdWords Competition, and Intent filters, IG-SVC enables you to find the best keyword opportunities for your SEO strategy. Try running your own search to discover low-competition keywords and plan content that ranks.